East Dean and Friston Cricket Club | SNAP Sponsorship | Sports Sponsorship

East Dean and Friston Cricket Club

Why East Dean and Friston Cricket Club

We have been acknowledged in the BBC News and The Times.
The vision for East Dean and Friston Cricket Club is to run a healthy, enjoyable and growing club encouraging all to get involved with cricket.
We are one of the longest established clubs in the area.
East Dean and Friston Cricket Club Default location
Recreation Ground, Gilberts Drive
East Dean West Sussex BN20 0DG
United Kingdom
West Sussex GB

About us:


About Us:

We are a friendly, sociable and inclusive cricket club based on the outskirts of Eastbourne inside the South Downs National Park. We have players from age 14-77 years old, and cater for both males and females of all abilities. We have strong morals at our club - believing cricket should be available to everyone no matter age, gender, background or race.

The vision for East Dean and Friston Cricket Club is to run a healthy, enjoyable and growing club encouraging all to get involved with cricket and focusing on developing our youth! And to make ED&FCC a shining force for the local community; a club all aspire to be part of! 

We believe sponsorship of our club will deliver value based on a marketing investment for financial return, CSR (Corporate Social Responsibility), or for the love of the club.

Whatever your motivation, find out more below. Thank you for visiting our profile. 

Why Sponsor Us?


Due to our diverse membership age, your business will be open to different target markets through the club - which is great brand exposure. 

We also have a good social media audience, where we post fixtures, club news and any other updates in the cricket industry. We will also post our sponsors on our platforms as a thank you.


We currently play at the Recreation Ground in East Dean.


We understand the importance of social media nowadays and utilise Twitter, Facebook and Instagram to promote our club. Our largest following is on Instagram, which sees over 1,000 followers currently. We hope to grow all platforms over the coming seasons.

The club has a flexible approach to sponsorship, with perks ranging from but are not limited to:

  1. Logo & link on social media posts and websites pages, to an audience of roughly 30,000 annually
  2. Physical advertisement on club assets, providing exposure to players and spectators which will also be advertised through our social media 
  3. Opportunities to advertise at club events, to an audience wider than our existing membership base

Alternative/supplementary perks can be arranged through negotiation dependent on the level of sponsor commitment, budget and your business objectives.


We currently have teams playing both Saturday and Sunday. We are also incredibly proud to announce this is our first year with a girls team. As a club we believe in inclusivity, so this is huge to us. 


As a club we want to ensure regardless of age ability, or background everyone involved will enjoy the experience. We feel playing cricket can be an important part of a physically and mentally healthy lifestyle. As a result, we aim to engage with the local community to increase the potential for the club and its facilities to be enjoyed by as many as possible.

Our objectives for the coming seasons are:

  1. To deliver a governance structure that is relevant, supportive and appropriate.  
  2. To grow members and players encouraging them to get involved with the roles and responsibilities associated with running the club.
  3. To develop the new wicket utilising the funds raised to achieve this.
  4. To develop relations and a community plan.
  5. To provide competitive and progressive teams in all leagues we are involved with.

We also have ambitious plans to re-establish a Colts section, to improve skills / training opportunities for cricketers, to improve the wicket and club facilities and to grow our social and community activities. 


East Dean and Friston Cricket Club (EDFCC) was established as far back as 1848 making us one of the oldest cricket clubs in Sussex.

In 1956, the club won the Cuckmere Valley League and since the Millennium, the club has progressed through the league from East Sussex Division 10 to Division 1 today, currently Division 5 of Sussex Cricket League. 

In 2018, a second Saturday Xl was formed and during that season they were promoted from Division 14 to Division 12. 

During 2021 our Youth Organising committee grew All Stars (5-8 year old) and Dynamos (9-11 year old) participation by 100% to 52 kids where at the end of the programme a group of 10 girls requested further coaching which we were unable to safely fulfil due to lack of volunteers. This opportunity will be addressed in 2022. 


Club exposure:

Media reach - total annual impressions: ( 30,900 )


Number of Pitches: 
1 - 2
Membership size: 
100 - 250
Average weekly attendance: 
50 - 250


Number of Players: 
50 - 100
Senior (2)
Youth (1)
Senior (1)
Mini (2)
Youth (1)
Age Band: 
12 - 18
19 – 24
25 – 34
35 – 44
45 – 54
55 – 64
Social demographics: 
B - Middle class
C1 - Lower middle class
C2 - Skilled working class


Car Park
Catering Facilities - Internal
Changing Rooms - Female
Changing Rooms - Male
Events Liaison
Gated Entrance
In-house Sponsorship / Commercial Team
Own Ground - Leasehold
Pitch Side Hoarding
Players Room
Roadside Signage
Tea / Dining Room
Venue Hire