Cardiff City Ladies FC | SNAP Sponsorship | Sports Sponsorship

Cardiff City Ladies FC

Why Cardiff City Ladies FC

Association with excellence
Increased brand awareness throughout Wales and the South-West
Remove economic barriers and support us as we take our club to the next level
Cardiff City Ladies FC Default location
Caerau Ely Football Club, Cwrt Yr Ala Road
Cardiff Cardiff CF5 5QS
United Kingdom
Cardiff GB

About us:

Cardiff City Ladies FC

Hello and welcome to the official SNAP Sponsorship profile of Cardiff City Ladies FC.

We're delighted to announce that we’ve now partnered with SNAP Sponsorship and we’re looking for sponsors who are excited about affiliating themselves with an extremely talented and successful Welsh Ladies’ football team.

We strive to craft a partnership with our sponsors that meets their specific objectives, whether that be community gifting, social responsibility (CSR), direct sales or brand building.

We’ll work with you to develop a partnership which meets both your objectives and adds value to our members — supporting our club’s ongoing work in the community to remove barriers and make sport enjoyable, accessible and sustainable for all.

Whatever your motivation, find out more below. Thank you for visiting our profile.


Why Sponsor Us?

Association with excellence

We’re the only Welsh team in the English women’s league and we’re the most successful team in Wales. Cardiff City Ladies have won the Welsh Cup a record 11 times and we’ve also represented Wales in the UEFA Champions League on a number of occasions.

We currently boast 45 senior players who play in the FA Women's National League in England, along with over 100 junior players in our Huddle, U13 team and Dragons Training Centre.

We hold more international caps than any other club in Wales. We have seen most of the Wales National Team pass through our doors, including NWSL superstar Jess Fishlock, Kath Morgan, Gwennan Harries, Loren Dykes, Chelsea stalwart Sophie Ingle, and exciting young talent Carrie Jones. Wales’ keeper Laura O’Sullivan is one of our longest-serving players, currently on her second spell with the club.

We expect to reach Tier 3 after this season, where we’ll compete against semi-professional teams. Without the financial support of a men's club, we need significant sponsorship to enable us to take the club to the next level.

Cardiff City Ladies FC has an array of sponsorship opportunities which can be tailored to meet your objectives. Through sponsorship, we will promote your company in a wide variety of ways enriching the profile of your business in our community. 

Increased brand awareness throughout Wales and the South-West

UEFA’s report on the business case for women’s football predicts a six-fold increase in its commercial value over the next decade. Now is the time to invest. We are uniquely placed as the only Welsh team in the English league system, giving your business the opportunity to increase brand awareness throughout Wales, the south of England and beyond.

We have an impressive reach in mainstream press and social media. This month we were featured in Wales Online, Since 71, BBC Radio Cymru and will feature in the FAW’s next edition of “FC Cymru”. With 8,000 twitter followers and over 2 million tweet impressions per annum we have a massive online presence, giving you the opportunity to raise your profile among our followers.

Our first team matches are played at Caerau Ely FC. They're a Welsh League men's club with a small clubhouse and two small stands. They are more than happy for us to sell sponsor boards there. We do also play some matches at Ocean Park Arena where our first team, youth team and training centre trains and which is also the FAW's Women's Football Hub.

Our first team also trains one evening at the CCB Centre of Sporting Excellence in Ystrad Mynach. We do have the option of selling a limited number of sponsor boards at Ocean Park Arena, as do the other women's and girls' teams who train there. These two artificial pitches have high visibility with regard to signage as they're in almost constant use throughout evenings and weekends. It's also used for the cup final days of the South Wales Women's & Girls League.

Remove economic barriers and support us as we take our club to the next level

We are an ambitious club with the aspiration of reaching the FA Women’s Championship. You can invest in us at the start of our journey and position your organisation at the forefront of our project. By partnering with our players, volunteers and supporters, you can help us reach our full potential on and off the pitch.

Contact us now to find out more and explore what Cardiff City Ladies FC can offer you!


Our Club Today

We are Cardiff City Ladies FC, known as the Dragons and we play our home matches at Caerau Ely FC. The team currently play in the FA Women's National League (Division 1 South West). This is a recent article published by Wales Online about our team.

Cardiff City Ladies is a voluntary organisation which is dependent on coaches, committees and volunteers giving up their valuable time freely for this fantastic club. The Club is committed to giving back to the community and runs a "Dragons Training Centre" for girls aged 9 to 14 years of age. This is run by our first-team coaches and players and is open to girls from all clubs in the area as additional training to improve their technical ability and work with positive role models from our first team.

We also run an FAW-approved “Huddle” for 5—10-year-olds; our U13s play in the South Wales Women & Girls League. Our Veterans team competes in the Cardiff Women’s Casual League and features Bristol City Manager Lauren Smith, former internationals Lesley Judd and Laura McAllister MBE, and FAW Head of Women's Football Lowri Roberts.

The Club is proactive in encouraging its players onto the coaching ladder by running summer soccer camps for youngsters. The senior players run and administer all the coaching activities for the children. We also run coaching sessions for adult beginner women.


Our History

The Club was originally founded in 1975 as Llanedeyrn L.F.C. after a local charity match, making Cardiff City Ladies Football Club one of the oldest all-female football clubs still standing in Wales.  This is an interesting article by Wales Online titled, "The three trailblazers who walked into an office, left with a national football team and altered the course of Wales Women history".

In 1981 the name was changed to Cardiff L.F.C., and in 1993 the club linked up with Inter Cardiff F.C. and started playing at the Cardiff Athletic Stadium. In 1997, the connection with Inter Cardiff was terminated and the club changed its name to Cardiff County L.F.C while affiliating with the Cardiff County Council. In 2001 the club began affiliating with Cardiff City, the professional men’s club from the same city.

At the beginning of the 2003 season, however, the club severed its connection with its male counterpart when its members voted against the men’s club's proposals and its operations became an independent outfit again. Although they were allowed to keep use of the Cardiff City name and kit colours, their crest is very different, and no longer uses the famous moniker 'Bluebirds' (although they are still referred to as such by media such as BBC Sport), incorporating the Welsh red dragon instead.

In 2006 Cardiff City Ladies won the FA Women's Premier League Southern Division and were promoted to the National Division for the first time.  Relegated in the 2007–08 season, the club were again promoted to the National Division in 2010–11 where they’ve remained.



We are the only Welsh team who can reach the top of the English game. In addition to strong player recruitment over the summer, we are improving the infrastructure of the club, by using industry-standard fitness tracking and analytic technology, bringing on board new physiotherapy staff, strength and conditioning coaches, a nutritionist and a business analyst.

Our Chair, Michele Adams MBE, sees no reason why the club can’t draw and sustain large crowds to both home and away games. “Look at what we did in the past with nothing, imagine what we can do with something, with a bit of investment and publicity.”

Naturally, we want to support our sponsors and build them in on a strategic level — allowing all of our partners to benefit from our ever-improving facilities, expanding audience and our community involvement.

Club exposure:

Media reach - total annual impressions: ( 3,214,000 )


Club Type: 
11 a side
FA Womens National League
Club Colours: 
Home — Red, Black & White / Away — Gold / Charity — Pink
Membership size: 
100 - 250
Average weekly attendance: 
50 - 250


Number of Players: 
100 - 500
Senior (3)
Youth (3)
Age Band: 
All Working Age Adults
Under 18
Social demographics: 
B - Middle class
C1 - Lower middle class
C2 - Skilled working class
D - Working class
E - Those at lowest level of subsistence


Car Park
Catering Facilities - External
Changing Rooms - Female
Connectivity (wifi)
Events Liaison
In-house Sponsorship / Commercial Team