Why Cricket District XI
Cricket District XI
I started Cricket District in my first-year room at University because I wanted to grow the game I love. I was bored of the endless analysis and editorial that formed online cricket coverage, so decided to shake things up a bit. Focusing on social-first content, I have built an audience of over 300,000 highly engaged cricket fans around the world.
Cricket fans are underserved by traditional media. Fans like me want to see an incredible catch from a village match just as much as they want to watch Ben Stokes in a Test. I get sent epic videos every day on Cricket District, from garden cricket clips to incredible shots in a club game. These clips regularly exceed 100,000 views, with fans from the UK, Australia and India all sharing their opinions. We now create our own videos, including short documentaries on the best cricket grounds in the world and highlights of our very own Cricket District XI.
Cricket District is the voice of young cricket fans. It’s the home of cricket culture, and we’re only just getting started.
What we do:
We share the latest cricket news from grassroots to international level, keeping our followers informed with engaging updates. We're cricket players ourselves, and this allows us to speak authentically to our fans.
We share stories that matter to the cricket community. From village cricket heroes to the most beautiful grounds in the world, interviews with the biggest names and features on the best bats money can buy, we've got you covered.
Cricket District is a destination for cricket fans to discuss the game they love. With over 300,000 followers from around the world, we've developed one of the largest social brands in cricket and utilise a cross platform strategy to share the stories that make this sport so special.